FAST FASHION IS DESTROYING OUR ENVIRONMENT
Fast fashion is growing and slowly destroying our environment. It’s also draining your soul. Cheaper garments are being discarded as quickly as they are being made. Maybe it’s time to invest in quality clothing items or begin to make our own clothes. Like the good old days. Or wear clothes until they fall apart at the seams. Whatever happened to something called “quality clothing?” And why is a good deal causing so much pain?
YOUR CLOSET IS DRAINING YOUR SOUL
Do you have clothes in your closet you just don’t wear? Maybe you got that bathing suit dress for fourteen bucks and decided to keep it because it was such a good deal. But you never wore it. Or those plaid trousers you keep hanging on to because they were so pretty, but never fit right. Now it’s time to pull all your clothes out of your closet and do a “toss or keep” and “never again.” Because your closet is draining your soul. Like everyone, your closet needs maintenance. It needs something called quality clothing.
FAST FASHION EQUALS CRUMMY QUALITY
We used to have four seasons in the fashion world. Now we have fifteen, according to brands like Gap, Zara and H&M. The fashion cycles are moving faster than ever and the quality of clothing is crummier than ever. Clothes like Zara’s are mass produced, which means they are more affordable attracting more consumers to buy. Many people’s closets are filled with cheaply made clothing, where no stitch is right.
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FAST FASHION IS ONLY GROWING
The top fast fashion retailers have been consistently growing the past few years. They grew 9.7 percent per year over the past five years. These statistics top the 6.8 percent of growth of traditional apparel companies, according to the financial holding company CIT. Of course, fashion is a giant business. Estimates indicate people spend more than one trillion dollars globally on fashion each year. In 2014, the average household spent almost two thousand dollars on apparel.
WITHOUT QUALITY CLOTHING, A TON OF WASTE
Of course, the more fashion that is produced means that there is more variety. Therefore, consumers tend to purchase more and discard even more. This creates a ton of waste. It’s no surprise that people tend to toss the cheaper, more mass-produced garments versus the expensive clothing options. Interestingly, according to the Environmental Protective Agency, 15.1 million tons of textile waste was generated in 2013, of which 12.8 million tons were castoff. That’s a lot of waste to handle and not wear.